UNM is in the beginning phases of a branding evaluation geared to enhance awareness and familiarity with university programs and research on a broad scale.
Earlier this month, a short survey was sent to capture campus perspectives as foundational elements to this process, and received nearly 200 responses.
Last week, representatives from 160over90, our branding and marketing partner, came to UNM during Homecoming to listen to, learn from and experience the campus community.
During this time, over 270 people were interviewed individually and in focus groups. To ensure a thorough evaluation at this critical point in the discovery phase, the survey has been re-opened through Friday, Oct. 23.
To participate in the survey and to voice your thoughts, visit: Marketing and Communication Survey. For those interested in following progress on the branding initiative, information will be updated regularly on the branding strategy web site.
University administrators want to thank everyone who has participated and taken the time to share your thoughts, aspiration and stories.