Lobo Day is Monday, Feb. 28 and in honor of University of New Mexico’s 133rd anniversary, UNM Bookstores are celebrating by taking 33 percent off all LoboWear & Spirit Merchandise for February’s Game Day Friday sales.


Whether you’re looking for the latest apparel from brands like Nike and Champion, or want to #RepUNM with a new water bottle, pennant, or mug, the UNM Bookstores are your one-stop-shops for all things Lobo.

Commemorate this year’s upcoming Lobo Day in style and save big when you shop our Game Day Friday Sales in-store or online every Friday, now through Feb. 25.

Promotion does not combine with any other offer and excludes graduation & clearance items.

For more information, store hours, and locations, visit the UNM Bookstore website.

Contact Ashley Treibel at 505.277.9752 or atreibel@unm.edu for more information.