Melanie Lux, from Lux Strategic Communications presents a lecture, titled “Is your startup relevant? A how-to guide to get what you want through branding and messaging,” at a free breakfast seminar Tuesday, March 24 from 8 a.m. to 9 a.m. in the auditorium of building 800 in UNM’s Science and Technology Park, 800 University Blvd. SE at the corner of Basehart and Bradbury Drive.