Kathleen Glass, founder and CEO of Oinkodomeo LLC, discusses how millennials buy things using mobile applications and social media in a presentation Monday, June 8 at 8 a.m. in Building 800 at the UNM South Campus auditorium located at 800 Bradbury Dr. SE. Breakfast will be provided.
Her talk, titled “How the buyer journey is changing the sales process,” explores how things from jeans to million dollar software are purchased via business to business sales. She will talk about ways business owners and sales managers can adapt.
Rooted in the Greek word for building a foundation, Oinkodomeo creates sales and marketing alignment that shines a new focus on the buyer’s journey.
With more than 25 years of experience in sales and marketing for innovative technology and managed services companies, Glass has a deep understanding of how buyers have been impacted by the accessibility of information via social and mobile.
Glass has worked with well-known San Diego companies such as analytics powerhouse HNC Software (now FICO), Lytx Fleet Management Solutions (formerly DriveCam), and Pacific Communication Sciences, Inc. (PCSI), an early pioneer in digital voice technology and wireless chipsets.
A graduate of UCSD in economics, Glass serves as a CONNECT springboard marketing EIR, chairs the CyberTECH Startup Table Breakfast, co-chairs the San Diego Chapter of AA-ISP Inside Sales Professionals, is a member of San Diego Sales Leadership Alliance, and belongs to the Hera Hub co-working space.
Free parking is available in the garage directly west of Building 800, at the corner of Basehard and Bradbury Dr., SE.